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Luvian Saha Oy is supporting the journey of young champions

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Luvian Saha Oy is supporting the journey of young champions

26.06.2025

For years, Luvian Saha Oy has been involved in supporting children and youth in their sports activities in many ways. The support has particularly focused on children’s and youth team sports, where there are several supported groups in the company’s operating area each year. The range of sports consists of different sports such as baseball, ice hockey, floorball, swimming, track and field, orienteering and skiing.

” As a company, we have seen it important to be involved in supporting local sports opportunities for children and young people. The importance of exercise in everyday life is becoming even more important. By supporting team sports in many different ways, we give our contribution to many children and young people and their families every year”, says CEO Veli-Matti Puuska. “Unfortunately, we are unable to respond positively to all support applications, as we receive several dozens of them every year. What is especially important to us is locality and that we share common values with the target group’’, adds Puuska.

Luvian Saha has also been involved in supporting two talented young individual athletes in the 2024-2025 season. These two young athletes have several common traits: passion, uncompromising attitude and a goal-oriented approach to developing into better athletes and individuals. Company´s slogan, “Getting better every day”, describes both champion athletes well, skier and ski orienteer Amanda Yli-Futka (21) from Harjavalta and skier Anni Rohila (16) from Rauma.

The young athletes at Luvian Saha (on the left Anni Rohila and on the right Amanda Yli-Futka)
Amanda Yli-Futka; For the love of skiing and forestry

Amanda Yli-Futka, who has been skiing and orienteering since she was little, is a farm-raised girl from Harjavalta. “It means a lot to me that I get to do what I love, even if it’s not easy, fun and enjoyable every day. I love sports, challenging myself and feeling like I’m improving. Results and doing well in competitions motivate me. I wouldn’t be at this point if I didn’t really like it”, says Amanda Yli-Futka.

The Yli-Futka family’s positive experiences in working with Luvian Saha Oy in the wood trade led Amanda to ask Luvian Saha to join her in supporting her journey towards her athletic goals. “We have only had positive experiences with Luvian Saha Oy’s operations as a wood trade partner. Everything has always gone well and our forestry values meet – our forest is always used in the best possible way. It has been great to have a local forestry operator as a supporter with whom our mutual values also meet,” says Amanda.

“The importance of sponsors is especially important for young individual athletes. Especially for young individual athletes, the importance of sponsors is emphasized. Many people’s sports careers will not take them to the top if there are not enough resources to train and go to the training camps. Competition and training trips abroad are long, with large deductibles. Without sponsors, it would not be possible to go on these trips,” continues Amanda.

“I feel a strong similarity between forestry and sports – regularity and perseverance are important in both. Professional sports are not always so nice and fun, but the activity still has to be long-term – your physical condition doesn’t necessarily improve all the time, but you can’t ruin it overnight either. The life of an endurance athlete could be summed up as train, eat, sleep and start again,” Amanda sums up.

Amanda’s first season in the adult series went brilliantly last winter. “In the junior ski orienteering series, I won practically every competition there was to win. In the adult competitions, I won European Championships medals (relay & individual). In addition, I also won two World Championships gold medals at the U23 Winter Universiade in Turin, Italy. I exceeded all the goals I set for my season,” Amanda rejoices.

Amanda’s coach is Paralympic and Olympic medalist Maija Järvelä.

Anni Rohila; summers on roller skis and winters on cross-country skis

Luvian Saha has been supporting the unyielding, decisive and determined Anni since 2021.

One of the young athlete’s most memorable achievements of the 2024-2025 season was the Ungdomsvasan 15–16-year olds’ 19 km victory in Sweden. In the summer of 2025, Anni will train and compete in the Alps in Northern Italy, touring the Roller Skiing World Cup from there and possibly some Italian Cup competitions – also this summer is going to be full of work.

PARTNERSHIPS BEAR FRUIT FOR ALL

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PARTNERSHIPS BEAR FRUIT FOR ALL

16.05.2025

Luvian Saha has successfully co-operated with Heuvelman Hout (https://www.heuvelman-hout.nl/) for many years and it is one of Luvian’s largest Spruce sawn timber customers in Europe. Heuvelman Hout is today a part of Timber and Building Supplies NV (TABS, https://tabsholland.nl/), which is a holding company consisting of 14 companies. With these companies, TABS forms a group of leading suppliers of timber and building materials on the Dutch new construction, renovation and maintenance market.

A slogan of TABS Holland is “Making the Dutch construction industry build better” and one key aspects to this is committing to purchase 100 % either PEFC or FSC® certified material. Responsible forest management, sustainable operations and maintaining biodiversity in nature are a prerequisite to supplying TABS Holland. TABS Holland has experience of wood product markets for 225 years and all companies included, the group has 104 locations around the Netherlands with 1735 employees.

TABS Holland building a new location in Tilburg.

Heuvelman Hout’s history began in 1876. In the beginning, founder Hein Heuvelman traded in wood, stone, tar products and even pigs. About 50 years ago, the company specialized in softwood, sheet materials and hardwood. “Today Heuvelman doesn’t only deliver wood products to our customers, but offers solutions for our customers”, said Dave Wielinga, Manager Central Purchasing Softwood, at Heuvelman Hout. “And this is what I expect from a supplier too”, he continued. Today Heuvelman Hout serves professional building and construction customers from two locations with over 140 employees.  “Working with Luvian has always been transparent and they do their utmost best to keep their promises. When we agree something together, I know I can trust them”, Mr Wielinga explained.

“This feedback gives me great satisfaction”, said Sales Manager Hanna Penttala with pleasure in her voice when driving back from Heuvelman’s office after annual co-operation meeting in March 2025. “Heuvelman is definitely one of our most regular and loyal customers and it is heart-warming to see how well our values and business-thinking match together”, Hanna continued. With industrial customers like Heuvelman, it is crucial to meet regularly. Of course, modern-day tools provide opportunities to catch up on-screen, but nothing beats a face-to-face meeting with no rush and a possibility to talk about other aspects of life too, rather than always about specifications, quality and prices. This deepens the customer experience but also assures the supplier that a right path has been chosen together.

Heuvelman Hout is one of leading professionals in Nordic softwood in the Netherlands.

For decades, Luvian Saha’s Dutch business has been managed locally by C. de Groot Houtagenturen B.V. “Quality, reliability and continuity are natural attributes to Luvian”, stated Mark Dercksen, Sales Manager of C. de Groot Houtagenturen. “But with demanding customers like Heuvelman, it is not enough”, he continued. “Like Hanna already mentioned, matching values and aligning mutual targets create partnerships and only true partnerships bear fruit for all parties”, Mark explained with several year experience in timber trade with both Luvian and Heuvelman. Regular meetings and open communication even about difficult topics are essential in relationships like Luvian and Heuvelman have together.  One of Luvian’s values is Trust and it is based on long-time stable co-operation with chosen partners. We want to be Industrially Efficient by operating in a consistent and predictable way. This means we can keep our promises and be transparent with our decisions. It is not only that customers choose us, but we also must seek customers and partners who align with our strategy and values. And when we find one, we must keep it.

Dave Wielinga, Hanna Penttala and Mark Dercksen at Heuvelman Hout in Ouderkerk aan den Ijssel March 2025

Forest Owner’s Day at Luvia Sawmill 26.04.2025

Forest Owners’ Day was held at Luvia Sawmill on Saturday 26.04.2025.

A large group of invited guests had a unique opportunity to get to know the factory’s operations and were able to see how the raw material growing in their forests is processed into sawn timber and finished exterior cladding products. The factory tours aroused a lot of interest among the participants and provided valuable information about the operations of Luvia Sawmill. In particular, visitor’s feedback emphasized industrial efficiency, safety and responsibility of operations of the modern industrial facility.

‘’For a long time the forest owners have been hoping for the opportunity to see how their valuable log material is processed. Among other things, the diverse log cutting options, such as the processing of our small logs into long-cycle end products, interested our visitors – after all, small log buyers are starting to be quite rare in the area. During the day, the groundwork for future wood purchases was laid between our procurement managers and forest owners – meetings were arranged for the very next week. It’s great that we were able to offer the opportunity to explore all the functions of our factory. This successful event supports the goals of our wood procurement organization, as we increase our wood procurement volumes in the future after our ongoing investment program,” says the Forest Director, Juho Honkela.

We thank everyone who participated in the Forest Owners’ Day for a successful event!

Environmental product declaration (EPD) for painted exterior claddings has been published

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Environmental product declaration (EPD) for painted exterior claddings has been published

09.01.2024

Luvian Saha Oy has published an environmental product declaration (EPD) for painted exterior claddings as an addition to the earlier published EPD for sawn and planed timber that was published in 2021.

Both EPD’s will be utilized for instance in carbon footprint calculations. As environmental issues are even more important nowadays when deciding on building materials, this latest EDP provides a reliable source to have environmental information on painted exterior claddings. The EPD covers all phases of the product life cycle from the raw material extraction to its disposal. As one of the most diverse renewable and reusable raw materials, it allows us to build a sustainable tomorrow.

This EPD for painted exterior claddings has been verified in accordance with ISO 14025 by an independent, third-party verifier, EPD Hub, by reviewing results, documents and compliancy with reference standard, EN 15804+A2 as well as ISO 21930. Please find the link to the EPD below.

https://manage.epdhub.com/?epd=HUB-1010

Retirement after 40 years career

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Retirement after 40 years career

19.04.2023

On April 18, 2023, we celebrated Heli Kaiho’s long career at Luvian Saha Oy. Heli started in the company in 1980 in invoicing and payroll duties and is now taking a well-deserved retirement from these duties after more than 40 years of work. During the event, Heli told a little history about her time at Luvian Saha Oy and most memorable stories over the years.

Her office did not change during the years, although the work tasks changed together with IT development. Over 40 years, Heli’s cheerful nature and voice were many people’s first contact with the company, as she also handled the switchboard in addition to other duties. Perhaps a good working atmosphere and nice colleagues have been the reason for a long working career with the same employer?

Luvian Saha Oy and the co-workers would like to thank Heli for her excellent work and wish her all best for the future.

THE INFLUENCER TOUR OF THE SAWMILLS

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THE INFLUENCER TOUR OF THE SAWMILLS

18.10.2022

The sawmill industry is Finland’s fourth largest export industry and its role in creating social well-being is considerable. Sawmills are often located in small towns and their regional and local importance is great, because sawmills bring work and livelihood to their localities.

Unlike many other industrial sectors, the carbon footprint of sawmill products is small. The production process itself is low-carbon, and the wooden products are binding carbon, acting as long-lived carbon stores. Among other things, due to these factors, securing the operating conditions of the sawmill industry should be a joint matter for the decision-makers.

During this autumn, Sahateollisuus ry and its member sawmills are organizing a Sawmill Influencer Tour covering different parts of the country. The aim of the tour is to make sawmilling industry familiar to decision-makers, to highlight the effects of decisions regarding the operating environment on sawmills’ operating conditions and competitiveness, and to emphasize the industry’s regional and national role.
As a part of this tour, influencers of Satakunta area were visiting Luvia Sawmill on Monday, October 17th. The event was arranged together with Luvian Saha Oy and Westas Group.
Veli-Matti Puuska, CEO of Luvian Saha Oy, and Sakari Virtanen, Production Director of Westas Group, talked about the social, economic and ecological implications of the companies for the regional economy.

Matters to which sawmills hope decision-makers to pay special attention are e.g. functional and safe logistics, availability of raw materials and acceptability of forestry, usage of wood energy and development of education and training systems in mechanical wood industry.

The recent CEO of Sahateollisuus ry, Tino Aalto, encouraged the decision-makers to mutual clarity, initiative and timeliness in the EU-influencing.

CEO of Sahateollisuus ry Tino Aalto and Member of Parliament Eeva Kalli

HS Timber Group acquires Luvian Saha Oy

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HS Timber Group acquires Luvian Saha Oy

02.05.2022

Vienna, 2 May 2022

HS Timber Group acquires Luvian Saha Oy
• Acquisition of a sawmill and processing plant in the west of Finland
• Perfect extension of the HS Timber Group’s wood product range
• Well-known brand “Luvia Wood” to be retained.


As of April 29, 2022, HS Timber Group acquired 100% of the shares in the Finnish sawmill Luvian Saha Oy, whose products are known under the brand name “Luvia Wood”. The company is located in Luvia, in the west of Finland. The parties have agreed not to disclose the purchase price.
With an annual production of about 300,000 m³ of sawn timber and about 120 employees, Luvian Saha Oy is an important employer in the region. At the Luvia plant, only coniferous roundwood from regional forest management units is cut and further processed. The sawmill is located close to Finnish ports for export. The high-quality products are marketed to customers in Europe, Asia and the Middle East.
The company’s core competence is the production and further processing of sawn timber. For further processing, the company mainly uses wood from its own production. It produces high-quality finished and surface-treated products which will continue to be marketed under the “Luvia Wood” brand. With this approach, the company fits perfectly into the portfolio of HS Timber Group.
HS Timber Group, one of Europe’s leading wood processing companies with export destinations in over 70 countries, is expanding its product portfolio with this acquisition. The new owner is expressly committed to the location, the experienced employees and the products manufactured there. An expansion of capacities and an extension of the site will be evaluated.
For the HS Timber Group, this expansion also means a strengthening of the existing production sites as well as the continuation of the company’s growth course.

About the HS Timber Group
HS Timber Group is a long-established wood processing company of Austrian origin, with very strong roots in Central and Eastern Europe, especially Romania. The Group primarily operates in the timber industry, but is also involved in lumber trading and bioenergy production. The Group operates two sawmills, one post & beams production and a blockboard factory in Romania, as well as one sawmill in Germany. Employing around 3,500 people in Austria, Germany and Romania, HS Timber Group is one of Europe’s leading wood processing companies and produces high-quality wood products for industrial customers all over the world. HS Timber Group GmbH is part of the Evergreen Privatstiftung.
www.hs.at

Contact HS Timber Group
Johannes Vetter
Spokesperson
Tel: +43 664 88 578 224
e-mail: press@hs.at

Report on the responsibility and effectiveness of the Finnish sawmill industry

A Report on the responsibility and effectiveness of the Finnish sawmill industry has been published by the Finnish Sawmills Association. Among other private sawmills, Luvian Saha Oy has been participating on creating this report. The report describes the operation of independent sawmills and their social and economical impact on the local society.

The sawmill industry produces environmentally friendly products that are responsibly made from renewable raw materials. Being the 4th largest export industry in Finland, sawmilling brings notable export revenues. Also direct and indirect employment effect is significant. The sawmill industry’s degree of domestification is higher than of any other export industry.

According to the report, safety and well-being at work is considered as one of the most important developmet targets. At Luvia Sawmill, the development of safety issues has been raised as a part of continuous improvement. Over the last 4 years, the frequency of accidents has decreased substantially, number of accidents have decreased and diligence and the level of work have improved. ”Safety is part of whole production, not any separate area.” says production director Mauri Korpela.

Customer survey 2021

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Customer survey 2021

28.10.2021

In beginning of year 2021, we have conducted a customer survey in order to hear customers’ opinions on our performance during the past 12 months. We were happy to notice that we were considered as a reliable partner and we have been able to provide high-level sales service to our customers.

Furthermore, this survey has enabled us to recognize certain areas of improvement. We have gone through these areas together with different departments. Appropriate actions have been taken to further enhance these according to given feedback.

We would like to thank all participants for your valuable input!

Similar survey will be repeated during spring 2022.

Long-term partner on cooperation with Luvian Saha: “Promises have always been kept”

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Long-term partner on cooperation with Luvian Saha: “Promises have always been kept”

06.10.2021

Trust has always been the keyword, around which cooperation between Kuljetus A. Eklund and Luvian Saha has been built across generations.

It is 1984.

A curious little boy, who has just arrived at Luvian Saha for the first time in his life, is looking out from a timber lorry’s cabin.

The boy is Ari Eklund, aged 13. He has joined his father Altti Eklund who is picking up timber.

  • “One of my very first memories of Luvian Saha is a log sorter, shivering in the cold, trying to learn how to sort logs,” Ari Eklund says.

Little did Eklund know at the time that, nearly 40 years later, he would still be driving to Luvian Saha nearly every day.

Yet, here he is.

  • “Kuljetus A. Eklund has worked with Luvian Saha since 1984. We are the longest standing transport company working with Luvian Saha without any interruptions,” says Eklund.
  • “I must have driven through the gates of Luvian Saha at least a thousand times, but every time it’s a pleasure. Of course, there have been massive changes along the way: I’ve had front-row seats to watch how Luvian Saha has grown and developed.”

Kuljetus A. Eklund is a family-owned company, with its history dating back all the way to 1961.

That was when Altti Eklund started transporting timber in the Pori region. Cooperation with Luvian Saha started in 1984 when the rapidly growing exports of Finnish timber accelerated Luvian Saha’s operations.

Ari Eklund grew up transporting timber, while he was not able to help his father until in 1991 after he completed his military service.

Luvian Saha was a significant partner for a small transport company.

  • “We only had one lorry, which I shared with my father,” he says.
    The world – and the world of logging – looked quite different at the beginning of the 1990s.
  • “Two things have remained unchanged: we mainly transport logs, and Luvian Saha has always stood in the same place. Everything else has changed since I started doing this,” he says.

Luvian Saha, a key partner, has grown and developed into a pioneer in its industry: uneven gravel yards have been paved smooth, and the sawmill has always deployed the most modern technologies.

For Eklund himself, the largest change has been the development of transport equipment, with the old and dangerous timber lorries having been replaced by modern vehicle combinations. Despite being larger, they are safer and more powerful and ecological.

The road network has also developed. After all, small forest roads used to be very narrow paths in poor condition, even inaccessible to heavy timber lorries.

The sawmill industry has evolved as a whole. Sustainability is an even more integral part of the daily activities of all forest industry operators.

At the same time, Eklund’s regular day at work has also undergone major changes.

  • “Before, I never knew what my day would be like. Quantity management wasn’t that accurate at logging sites: in winter, logs may have been stored here and there, and in spring, we drivers always had a thick folder in the cabin, in which log storage sites had been marked. We then drove from one site to the next to pick up timber. It’s quite difficult to imagine such a situation today, but then it was the normal way of working,” Eklund says.

Now, a tree cut today will be delivered to a sawmill in a matter of days.

Transport and unloading operations have precise schedules. Luvian Saha communicates with contractors using digital data management and transfer systems, allowing all partners to maintain contact without any interruptions.

Eklund says that he already knows how much timber he will transport next week.

  • “Everything has gone online, and transport operations are much more systematic, effective and ecological. The whole industry and Luvian Saha have undergone major changes, and we have lived through them side by side for a few decades now.”

The entire sawmill industry has experienced changes, requiring Luvian Saha and Kuljetus A. Eklund to adapt and learn.

Both have been able to do this.

  • “I believe that Luvian Saha has always been a well-run and forward-looking company, which has had the courage to change with the times. It’s always been great to work with them.”

During their nearly 40-year history together, both companies have also grown larger.

Ever since it was established, Luvian Saha has grown steadily through investments. This has also provided opportunities for its partners.

  • “We always aim to provide steady and stable employment for contractors, which also enables our partner companies to succeed,” says Juho Honkela, director of wood procurement at Luvian Saha.

Luvian Saha’s growth and the steady employment it provides have also helped the Eklund family business to grow. Currently, Kuljetus A. Eklund is a limited liability company which operates four vehicles and employs eight people.
Luvian Saha continues to play a significant part in the company’s business operations.

  • “I believe that trust has been the most important factor in our long-term relationship. Promises have always been kept – on both sides.”

This also lays the foundation on which the future can be built.

Currently, Eklund’s vehicles are driven through Luvian Saha’s gates by the third generation, with Ari Eklund’s son Sami Eklund having started in the timber transport business.

  • “I have strong faith in Luvian Saha’s future, and that of the sawmill industry as a whole,” says Eklund, who still drives a timber lorry every day.
  • “I hope that our partnership with Luvian Saha continues for the next 40 years as well.”

Article: Timo Riihentupa
Photo: Anssi Koskinen